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How to make the most of 5G network with intelligent slicing?

5G aims to transcend connectivity from just the smart phones to virtually almost everything in our daily life with the ability to connect billions of devices, deliver high bandwidth and provide extremely low latency. It is expected to provide very high speed, connection autonomy and very complex routing algorithms. It is obvious that based on such variety of use cases, the monetization will be through operator ecosystem where they manage not only their network but also their services and partners’ capabilities. Since the richness and effectiveness of this ecosystem will be the key differentiator, intelligent slicing and ecosystem management becomes crucial.  Join our webinar on Thursday, March 5th, 2020 to learn more about intelligent slicing.   What You will Learn About Why need based slice tailoring is important The importance of intelligent slicing and its effects on monetization How AI can improve slice intelligence Why enriched ecosystems need different business models   Register now  

21 February 2020
webinar-5G-eng-showcase

How to make the most of 5G network with intelligent slicing?

5G aims to transcend connectivity from just the smart phones to virtually almost everything in our daily life with the ability to connect billions of devices, deliver high bandwidth and provide extremely low latency. It is expected to provide very high speed, connection autonomy and very complex routing algorithms. It is obvious that based on such variety of use cases, the monetization will be through operator ecosystem where they manage not only their network but also their services and partners’ capabilities. Since the richness and effectiveness of this ecosystem will be the key differentiator, intelligent slicing and ecosystem management becomes crucial.  Join our webinar on Thursday, March 5th, 2020 to learn more about intelligent slicing.   What You will Learn About Why need based slice tailoring is important The importance of intelligent slicing and its effects on monetization How AI can improve slice intelligence Why enriched ecosystems need different business models   Register now  

21 February 2020

Why CPQ is crucial for IoT Monetization Strategies?

We believe that digital transformation has triggered not only technology-driven infrastructures but also a unique monetization renaissance. Through the last decade, we have observed a strategic evolution to a destructive competition where service providers have been positioned as major game-changers. As a critical outcome, the roles of service providers will go beyond providing infrastructure only, their commercial challenge and competitive positioning will be beyond comparison. According to recent researches; by 2030, service providers will have a potential 35% incremental revenue growth opportunity. And Telco IoT services will take an important share within this growth opportunity. The strategic outlook is so far so good. But the critical question is how actually service providers will monetize this opportunity. The answer has many dimensions and is conditional. In this article, we focus on telco IoT monetization from a crucial perspective: multi-channel experience consistency. IoT solutions, by definition, have a complicated background which is a delicate collection of diff...
10 February 2020

Micro-Experience Reality 1 – Personalized Customer Touchpoint Campaigns

Transformation is nothing new. The replacement of funtional benefits based on experience is one of the first indications of transformation. As technology penetrates every moment of our lives, we can now trace our digital steps in full detail. This allows us to create sophisticated customer travel maps, which is itself a form of transformation. Data-driven marketing is now an integral part of our daily lives thanks to personalized offering mechanisms and detailed customer purchasing journey tracking. All these developments affect customers as well as organizations. In addition to the diversity of customer touchpoints, we can also say that all touchpoint practices differ. Today, it is impossible to define a single customer experience. Therefore, organizations have to manage every touchpoint separately. Customer experience can be defined as the sum of micro-experiences with all purchasing components such as touchpoints, products, processes. At this point, we should consider touchpoint-based micro-experience management to be an integral part of our data-driven marketing approach...

08 November 2019
micro-experiecence-resources_showcase_banner-en

Micro-Experience Reality 1 – Personalized Customer Touchpoint Campaigns

Transformation is nothing new. The replacement of funtional benefits based on experience is one of the first indications of transformation. As technology penetrates every moment of our lives, we can now trace our digital steps in full detail. This allows us to create sophisticated customer travel maps, which is itself a form of transformation. Data-driven marketing is now an integral part of our daily lives thanks to personalized offering mechanisms and detailed customer purchasing journey tracking. All these developments affect customers as well as organizations. In addition to the diversity of customer touchpoints, we can also say that all touchpoint practices differ. Today, it is impossible to define a single customer experience. Therefore, organizations have to manage every touchpoint separately. Customer experience can be defined as the sum of micro-experiences with all purchasing components such as touchpoints, products, processes. At this point, we should consider touchpoint-based micro-experience management to be an integral part of our data-driven marketing approach...

08 November 2019
webinars-showcase-eng-etiya

Webinar: Taking on the greenfield operators with digital sub brands

With many operators setting up sub brands as greenfield opportunities to address new markets and kick start digital transformation, this TM Forum Etiya joint webinar, will look at some of the challenges and the approaches being taken. During this webinar, Etiya CCO Apostolos Kallis will be also sharing our case study where Etiya enabled an operator to create a new all-digital sub brand in just 10 months. Join this webinar to: • Learn how operators are using greenfield sub brands to address new markets and kick start digital transformation • Understand how a new cloud based solution can accelerate time to market and overcome the limitations of existing IT systems • Understand the options for creating digital sub brands • Hear a real case study and the lessons learned   Register Webinar    
22 October 2019
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