Why CPQ is crucial for IoT Monetization Strategies?
We believe that digital transformation has triggered not only technology-driven infrastructures but also a unique monetization renaissance. Through the last decade, we have observed a strategic evolution to a destructive competition where service providers have been positioned as major game-changers. As a critical outcome, the roles of service providers will go beyond providing infrastructure only, their commercial challenge and competitive positioning will be beyond comparison.
According to recent researches; by 2030, service providers will have a potential 35% incremental revenue growth opportunity. And Telco IoT services will take an important share within this growth opportunity.
The strategic outlook is so far so good. But the critical question is how actually service providers will monetize this opportunity. The answer has many dimensions and is conditional. In this article, we focus on telco IoT monetization from a crucial perspective: multi-channel experience consistency.
IoT solutions, by definition, have a complicated background which is a delicate collection of diff...